Domain authority is a domain score index that measures how much trust and respects a website has in the eyes of Google.
Moz, an SEO company, calculates domain authority based on the number and quality of links to a site from other websites. Domain authority can be seen as a proxy for how likely one page will rank higher in search engine results than another.
Domain authority is a metric that measures how well a website is performing.
Domain authority is calculated by Moz, which takes into account the following factors:
- The age of the domain
- The number of external links to the domain
- The number of backlinks from other domains
- The total number of indexed pages on the domain